100 True Fans
“Having an expensive offer really allows you to do your thought leadership to the masses. It allows you to have the space to give away a lot of work for free.”
You don’t have to have a huge audience to be successful in your online business. If you can create a high-ticket program that even just 100 people are willing to pay for, then you can potentially generate some good revenue for your business!
Those high-ticket programs don’t materialize overnight though and in this episode, we’re discussing the four key components of a $1000+ offering that can sustain your business in the long term.
These four components are: premium content, tangible value, accountability, access and recognition + status. This episode is based on a very influential thought piece in the creator economy, and after listening to it, you will understand why you don’t need millions (or even thousands) of people in your audience to thrive!
Here’s a sneak peek of what we discuss:
The benefits of having an expensive offer
Debunking the common myth about cheaper offerings
The challenges of building an audience online.
How to ensure your content has no close substitutes (and why this is important).
What it takes to deliver tangible value to your audience.
Our thoughts on access, recognition, and status in high-ticket programs.
The mindset you need to be able to successfully sell a high-ticket offering.
JOY: Curate Your style
HUSTLE: sony ZV-1
Resources:
This podcast is brought to you by the Marvelous online teaching platform.
Marvelous is an easy-to-use platform that helps you build and sell your own courses, memberships, and live-streamed programs. Go from idea to open for business in just minutes. If you're looking for a simple, streamlined way to build and grow an online business. You can learn more at Marvelous.
